
Digital Innovation in the energy industry
Digital innovation plays an important role for Shell in adding value through increased productivity and lower capital and operating costs. We are actively working on a range of digital technologies including robotics, 3D printing, cloud computing and advanced analytics.

Artificial Intelligence
From machine learning to computer vision, deep learning to virtual assistants and autonomous vehicles to robotics, Shell has been focused on a range of technologies that have supported advances in AI.

Blockchain
At Shell, we are leveraging blockchain technology to reimagine current processes, create new value propositions and establish new markets.

Computational Science
Computational Science uses physics-based models to predict the behaviour of materials and systems using High Performance Computing.

Robotics
Remote controlled or autonomous robots can carry out tasks safely in places where people are unable to venture, such as the deep ocean and places where additional protection is needed.

3D printing
At Shell, we are using 3D printing to print spare parts on demand; develop novel equipment and rapidly prototype engineering designs.

AR/VR
Augmented reality (AR) and virtual reality (VR) are increasingly important in Shell operations and training programmes, for collaboration and to help our customers and keep our people safe.
Digitalisation Jargon Buster
Title: Digitalisation Jargon Buster
Accessibility
Duration: 01:30 minutes
Description:
Experts explaining jargon used at the Web Summit
[Music plays]
Upbeat melancholic tonal music
[Video footage]
Close up shot of Ana at the websummit talking into a Shell branded microphone.
[Voice of Ana]
What is analytics?
[Text displays]
What is analytics?
[Video footage]
Close up shot of Sara outside the web summit talking into Shell branded microphone.
[Voice of Sara]
What’s the internet of things?
[Text displays]
What’s the internet of things?
[Video footage]
Close up shot of Victor at the websummit talking into a Shell branded microphone.
[Voice of Victor]
What is blockchain?
[Text displays]
What is blockchain?
[Video footage]
Close up shot of Bessie outside the web summit talking into Shell branded microphone.
[Voice of Bessie]
What is artificial intelligence?
[Text displays]
What is artificial intelligence?
[Video footage]
Close up shot of Caio in front of a web summit sign talking into a Shell branded microphone.
[Voice of Caio]
My name is Caio and my question is: What is digitalisation?
[Text displays]
My name is Caio and my question is:
What is digitalisation?
[Video footage]
Close up shot of Jay Crotts with blurred background
[Text displays]
Jay Crotts
Shell CIO
[Voice of Jay Crotts]
Digitalisation can sound like a lot of new technology but what it really is
is speed. We’re able to do things..
[Text displays]
Digitalisation can sound like a lot of new
technology but what it really is
is speed. We’re able to do things
[Graphic displays]
Digitalisation
“Integration of digital technologies into everyday life”
[Voice of Jay Crotts]
..faster than we ever have before,
Whether it’s IT or engineering solutions.
[Text displays]
faster than we ever have before,
Whether it’s IT or engineering solutions.
[Video footage]
Mid shot of Sara outside the web summit talking into a Shell branded microphone and in the background people are walking past.
[Voice of Sara]
Hi, I’m Sara, and I would like to know: What is the internet of things?
[Text displays]
Hi, I’m Sara, and i would like to know:
What is the internet of things?
[Video footage]
Mid shot of George Mathew outside web summit with people walking by
[Text displays]
George Mathew
Kespry CEO
[Voice of George Mathew]
The internet of things is all about this next two decades where hundreds of billions of..
[Text displays]
The internet of things is all about this
next two decades where hundreds of billions of
[Graphic display]
IoT = Internet of Things
“The interconnection of computing devices in everyday objects via the Internet
[Voice of George Mathew]
..machines are coming online and talking and interacting with each other.
[Text displays]
machines are coming online and talking
and interacting with each other.
[Video footage]
Close up shot of Victor at the websummit talking into a Shell branded microphone, with people passing in the background
[Voice of Victor]
Hi, I’m Victor. I’d like to know: What is blockchain?
[Text displays]
Hi, I’m Victor. I’d like to know:
What is blockchain?
[Video footage]
Mid shot of Kim Schirk inside the web summit with a blurred background
[Text displays]
Kim Schirk
Shell Blockchain specialist
[Voice of Kim Schirk]
Blockchain is a technology that records the existence and the history of transactions
[Text displays]
Blockchain is a technology that records the existence
and the history of transactions
[Graphic displays]
Block chain
“System in which records of transactions are kept
across computers linked in a peer-to-peer network”
[Voice of Kim Schirk]
We no longer need a middleman or a trusted third party, and this will be the next step towards full digitalisation.
[Text displays]
We no longer need
a middleman or
a trusted third party,
and this will be
the next step towards full digitalisation.
[Video footage]
Close up shot of Bessie outside the web summit talking into Shell branded microphone with people walking past in the background
[Voice of Bessie]
Hi, I’m Bessie. The question I would like to ask is: What is artificial intelligence?
[Text displays]
Hi, I’m Bessie. The question
I would like to ask is:
What is artificial intelligence?
[Video footage]
Mid shot of Yann Stridde underneath a sign that reads Microsoft AI
[Voice of Yann Stridde]
Artificial intelligence is just knowledge
[Text displays]
Artificial intelligence
is just knowledge
[Text displays]
Yann Stridde
Microsoft IoT Sales
[Voice of Yann Stridde]
It’s knowledge coming from millions of information..
[Text displays]
It’s knowledge coming from millions of information
[Graphic displays]
AI = Artificial Intelligence
“Development of systems able to perform tasks
normally requiring human intelligence”
[Voice of Yann Stridde]
..gathered by connected devices put together, and that helps people take better decisions.
[Text displays]
Gathered by connected
devices put together,
and that helps people
take better decisions.
[Video footage]
Close up shot of Ana inside the web summit talking into a Shell branded microphone with people passing in the background
[Voice of Ana]
Hi, I’m Ana. What is analytics?
[Text displays]
Hi, I’m Ana.
What is analytics?
[Video footage]
Mid shot of Yves Bernaert at the web summit underneath a Accenture lit up sign
[Text displays]
Yves Bernaert
Accentur
[Voice of Yves Bernaert]
Analytics is the mix between big, good data and AI
[Text displays]
Analytics is the mix between
big, good data and AI
[Graphic displays]
Analytics
“Information resulting from systematic analysis of
Data or statistics”
[Voice of Yves Bernaert]
To generate new revenue and transform the company to become an intelligent enterprise.
[Text displays]
To generate new revenue
and transform the company
to become an
intelligent enterprise.
[Video footage]
Close up shot of Sara outside the web summit
[Voice of Sara]
And to find out more about how tech is helping to power the energy industry, follow @Shell.
[Text displays]
And to find out more about
how tech is helping
to power the energy
industry, follow @Shell.
[Music]
Music ends
[Video footage]
Shell logo appears on white screen
[Text displays]
#makethefuture
© Shell International Limited 2018
[Music]
Shell tune piano version
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Digitalisation Research Publications
Shell is built on 125 years of technological innovation. Our grasp of computational technology helped us to lead the way in technological developments in exploration in the 1960s, 70s and 80s. This expertise in mathematics and computing is what gives us such a strong advantage today in developing and adopting digital technology.